Our Approach to Marketing is Centered Around Learning & Growing With Your Users
Although our agency was formerly founded in 2007, our marketing roots go back to the early 1990s . Our founder, Josh Yudin, learned marketing because he had no choice. After graduating from College at the University of Georgia he became an account executive at Comcast which demanded that he sell television spots.
He was left with no choice but to learn what types of advertising actually help clients. With sales data provided by clients and marketing metrics provided by the station, he performed quantitative research to see what advertising actually works and how. After discovering new insights, he founded his own marketing agency in 2001.